{"id":1302,"date":"2024-12-02T09:38:29","date_gmt":"2024-12-02T09:38:29","guid":{"rendered":"https:\/\/www.cfigroup.it\/customer-satisfaction\/"},"modified":"2025-03-11T15:36:26","modified_gmt":"2025-03-11T15:36:26","slug":"customer-satisfaction","status":"publish","type":"page","link":"https:\/\/www.cfigroup.it\/en\/customer-satisfaction\/","title":{"rendered":"Customer Satisfaction"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#1A212C&#8221; background_image=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/12\/Customer-Satisfaction-big-min.jpg&#8221; background_blend=&#8221;overlay&#8221; custom_padding=&#8221;5%||5%||true|false&#8221; custom_padding_tablet=&#8221;4%||4%||true|false&#8221; custom_padding_phone=&#8221;4%||4%||true|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; saved_tabs=&#8221;all&#8221; 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divider_weight=&#8221;15px&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;25%&#8221; custom_margin=&#8221;-20px||15px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; animation_style=&#8221;zoom&#8221; animation_direction=&#8221;left&#8221; animation_delay=&#8221;200ms&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;down&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,255,255,0.5)&#8221; background_image=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/11\/sfondo-mondo-min-1.png&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; background_blend=&#8221;overlay&#8221; background_enable_mask_style=&#8221;on&#8221; background_mask_style=&#8221;bean&#8221; background_mask_transform=&#8221;invert&#8221; background_mask_size=&#8221;cover&#8221; background_mask_position=&#8221;top_center&#8221; custom_padding=&#8221;||||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;||15px||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;700ms&#8221; animation_intensity_slide=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Customer Satisfaction<\/strong> is an essential <strong>strategic lever for business success.<\/strong> Understanding how much and why a customer is satisfied does not mean coming into possession of a mere piece of data, but deciphering the <strong>relationship between expectations, lived experience and future behaviors<\/strong>. Satisfied customers guarantee profitability because they remain more loyal (they repurchase) and speak well of the product\/service, they are the most credible and economical form of advertising.  <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;||||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;700ms&#8221; animation_delay=&#8221;100ms&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_direction_tablet=&#8221;left&#8221; animation_direction_phone=&#8221;left&#8221; animation_direction_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Measuring customer satisfaction means <strong>finding out what really matters to your target<\/strong>. This analysis allows you to identify the strengths on which to <strong>build the competitive advantage<\/strong> of companies and the critical areas to intervene. The main objective of customer satisfaction surveys is not to obtain data that remain static, but to transform them into effective tools to <strong>improve processes, products and services.<\/strong>  <\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ4NiJ9fQ==@&#8221; button_text=&#8221;Contact us for a consultation &#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_padding=&#8221;25px||25px|25px|true|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;700ms&#8221; box_shadow_style=&#8221;preset4&#8243; box_shadow_horizontal=&#8221;0px&#8221; box_shadow_vertical=&#8221;0px&#8221; box_shadow_spread=&#8221;10px&#8221; box_shadow_color=&#8221;#FFFFFF&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][dnxte_image_reveal dnext_img_reveal=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/12\/Customer-Satisfaction-big-min.jpg&#8221; dnext_single_color=&#8221;#44546C&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;2&#8243; custom_padding=&#8221;||0px|||&#8221; box_shadow_style=&#8221;preset4&#8243; box_shadow_color=&#8221;#BBC8D3&#8243; global_colors_info=&#8221;{}&#8221;][\/dnxte_image_reveal][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|12px|||false|false&#8221; custom_padding_tablet=&#8221;|0px|||false|false&#8221; custom_padding_phone=&#8221;|0px|||false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;17px&#8221; background_color=&#8221;#1A212C&#8221; background_image=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/11\/sfondo-box-min.jpg&#8221; background_blend=&#8221;overlay&#8221; z_index=&#8221;1&#8243; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;-50px||15px||false|false&#8221; custom_margin_tablet=&#8221;10px||15px||false|false&#8221; custom_margin_phone=&#8221;10px||15px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;85px|30px|30px|30px|false|true&#8221; custom_padding_tablet=&#8221;30px|30px|95px|30px|false|true&#8221; custom_padding_phone=&#8221;30px|30px|95px|30px|false|true&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;right&#8221; animation_duration=&#8221;700ms&#8221; animation_delay=&#8221;100ms&#8221; animation_intensity_slide=&#8221;10%&#8221; scroll_horizontal_motion=&#8221;0|50|50|100|2|0|-2&#8243; module_alignment_tablet=&#8221;center&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; box_shadow_style=&#8221;preset3&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Integrating Customer Satisfaction into your business strategy means investing in the future. Targeted management allows you to create solid and lasting relationships with your customers, optimizing resources and maximizing economic returns. When customer satisfaction becomes a priority, success is not an objective, but a consequence.  <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ4NiJ9fQ==@&#8221; button_text=&#8221;Contact us for a consultation &#8221; button_alignment=&#8221;left&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-45px|15%|||false|false&#8221; custom_padding=&#8221;25px||25px|25px|true|false&#8221; custom_padding_tablet=&#8221;25px||25px|25px|true|false&#8221; custom_padding_phone=&#8221;15px||15px|20px|true|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;700ms&#8221; custom_css_main_element=&#8221;line-height:1.3em !important&#8221; box_shadow_style=&#8221;preset4&#8243; box_shadow_horizontal=&#8221;2px&#8221; box_shadow_vertical=&#8221;0px&#8221; box_shadow_spread=&#8221;11px&#8221; box_shadow_color=&#8221;#FFFFFF&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_icon font_icon=&#8221;&#xf21d;||fa||900&#8243; icon_color=&#8221;#FFFFFF&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#BBC8D3&#8243; custom_margin=&#8221;10px||||false|false&#8221; custom_padding=&#8221;50px|65px|50px|65px|true|true&#8221; animation_style=&#8221;zoom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;down&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(187,200,211,0.35)&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;bottom_center&#8221; background_blend=&#8221;overlay&#8221; custom_padding=&#8221;||||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][dnxte_multi_heading text_one=&#8221;The CFI Group Methodology&#8221; text_two=&#8221;From Customer Experience to Action Plans&#8221; heading_tag=&#8221;h2&#8243; display_type_select=&#8221;on&#8221; text_two_margin=&#8221;||0px||false|false&#8221; text_two_padding=&#8221;||0px||false|false&#8221; text_three_margin=&#8221;||0px||false|false&#8221; text_three_padding=&#8221;||0px||false|false&#8221; text_one_reveal_effect=&#8221;on&#8221; text_one_reveal_color_before=&#8221;#44546C&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_one_font=&#8221;&#8211;et_global_body_font|300|||||||&#8221; text_one_text_align=&#8221;left&#8221; text_one_text_color=&#8221;#44546C&#8221; text_one_font_size=&#8221;25px&#8221; text_two_font=&#8221;&#8211;et_global_heading_font|800||on|||||&#8221; text_two_text_align=&#8221;left&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/dnxte_multi_heading][et_pb_divider color=&#8221;#BBC8D3&#8243; divider_weight=&#8221;15px&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;25%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;-20px||15px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; animation_style=&#8221;zoom&#8221; animation_delay=&#8221;200ms&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;||15px||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;700ms&#8221; animation_intensity_slide=&#8221;10%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>CFI Group&#8217;s methodology for <strong>analyzing Customer Satisfaction<\/strong> is based on<strong> a scientific and structured approach<\/strong>, which allows to transform customer feedback into targeted action plans. The process begins with a<strong> detailed reconstruction of the customer experience<\/strong>, aimed at identifying all the factors that influence customer perception and satisfaction and making them measurable and objective. This allows to <strong>identify the priority areas of intervention<\/strong>, implementing the most effective interventions (with the best ROI) and measuring their evolution over time.  <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;||||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;700ms&#8221; animation_delay=&#8221;100ms&#8221; animation_intensity_slide=&#8221;10%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>The link between the data collected and the financial payback is central<\/strong>. By defining specific KPIs, such as response times and problem-solving capacity in customer care, it is possible to continuously monitor the level of customer satisfaction. These indicators help to <strong>evaluate the effectiveness of existing processes<\/strong> and <strong>identify concrete improvements to be made<\/strong>, also estimating the financial impact, so as to guarantee targeted investments and a tangible return.  <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;17px&#8221; background_color=&#8221;#1A212C&#8221; background_image=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/11\/sfondo-box-min.jpg&#8221; background_blend=&#8221;overlay&#8221; z_index=&#8221;1&#8243; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;right&#8221; custom_margin=&#8221;30px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;80px|50px|80px|50px|false|true&#8221; custom_padding_tablet=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_phone=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_duration=&#8221;700ms&#8221; animation_delay=&#8221;200ms&#8221; animation_intensity_slide=&#8221;10%&#8221; module_alignment_tablet=&#8221;center&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; box_shadow_style=&#8221;preset3&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Thanks to the precision and effectiveness of the scientific method used, CFI Group provides tools that support strategic decisions, transforming Customer Satisfaction into a strategic asset capable of driving business success.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;CFI Group&#8217;s research areas&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h3&#8243; title_font=&#8221;&#8211;et_global_heading_font|800||on|||||&#8221; title_font_size=&#8221;20px&#8221; custom_margin=&#8221;||0px||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;right&#8221; animation_duration=&#8221;700ms&#8221; animation_intensity_slide=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;||15px||false|false&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;right&#8221; animation_duration=&#8221;700ms&#8221; animation_delay=&#8221;100ms&#8221; animation_intensity_slide=&#8221;10%&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>CFI Group approaches Customer Satisfaction<\/strong> with an integrated approach, studying every aspect of the relationship between company and customer. Research areas can cover both global satisfaction and specific critical processes, providing clear insights that allow you to improve the customer experience and maximize business results. Analysis includes:  <\/p>\n<p>[\/et_pb_text][et_pb_accordion open_toggle_text_color=&#8221;#44546C&#8221; open_toggle_background_color=&#8221;#FFFFFF&#8221; closed_toggle_background_color=&#8221;#44546C&#8221; toggle_icon=&#8221;&#xf107;||fa||900&#8243; icon_color=&#8221;#FFFFFF&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;20px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; toggle_text_color=&#8221;#FFFFFF&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#44546C&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_accordion_item title=&#8221;B2C &#8211; B2B Global Satisfaction&#8221; open=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Measuring overall customer satisfaction in B2C and B2B contexts to identify satisfaction drivers in the respective markets.<\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;CX Contact Channels&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; global_colors_info=&#8221;{}&#8221; open=&#8221;off&#8221;]<\/p>\n<p>Customer Experience Evaluation for those who use contact channels, such as email, telephone, chat or physical stores, to optimize the quality of interactions.<\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Churn Analysis&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; global_colors_info=&#8221;{}&#8221; open=&#8221;off&#8221;]<\/p>\n<p>Study of the reasons that lead customers to abandon the company, with the aim of developing strategies to reduce the churn rate and retain customers.<\/p>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Win Back&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; global_colors_info=&#8221;{}&#8221; open=&#8221;off&#8221;]Studying churn customers to design strategies to win back lost customers, recovering the relationship and reactivating their engagement with the company.[\/et_pb_accordion_item][et_pb_accordion_item title=&#8221;Qualitative Research&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;25px|25px|25px|25px|true|true&#8221; global_colors_info=&#8221;{}&#8221; open=&#8221;off&#8221;]<\/p>\n<p>In-depth research based on qualitative methods, such as individual interviews or focus groups, to understand customer motivations, perceptions and emotions.<\/p>\n<p>[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; 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button_text=&#8221;Contact us for information &#8221; _builder_version=&#8221;4.27.4&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; body_font=&#8221;|&#8211;et_global_heading_font_weight|||||||&#8221; body_font_size=&#8221;22px&#8221; body_line_height=&#8221;1.3em&#8221; background_color=&#8221;#1A212C&#8221; background_image=&#8221;https:\/\/cfigroup.it\/wp-content\/uploads\/2024\/12\/Customer-Satisfaction-big-min.jpg&#8221; background_blend=&#8221;overlay&#8221; custom_button=&#8221;on&#8221; button_border_width=&#8221;2px&#8221; button_custom_padding=&#8221;25px||25px||true|false&#8221; button_custom_padding_tablet=&#8221;25px||25px||true|false&#8221; button_custom_padding_phone=&#8221;15px||15px||true|false&#8221; button_custom_padding_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;4%|20%|4%|20%|true|true&#8221; custom_padding_tablet=&#8221;9%|40px|9%|40px|true|true&#8221; custom_padding_phone=&#8221;9%|40px|9%|40px|true|true&#8221; 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